Good News for Renu Bakshi
Objective
To create a brand and web presence for a communications strategy company started by Renu Bakshi – a journalist with 21 years of Print and TV experience.
Business Challenge
To develop an awareness site featuring new services and expertise that leads to a definitive "call to action" for prospective clients.
Solution
First, Arete worked with the client to define the brand, then created a design that provided a one page view of work experience, services and testimonials reflecting the company’s founder. It’s a scalable solution that balances a simple user experience with engaging, cutting edge technology.
Services
Competitive Analysis • Strategy • Creative Direction • Design • Usability • Development
Technology with Curb Appeal
Objective
To develop a web design, experience and complex content management system that helped Vision Investment Properties – a real estate investment business dedicated to safe and secure real estate investment opportunities.
Business Challenge
The challenge was to establish trust in order to connect with potential investors, given the typical challenges to start-ups - counteracting the unknowns both in their business model and the way technology addressed the web and other marketing campaigns.
Solution
The Arete team first studied the current and long term goals of the business. We understood that the nature of the business did not allow for the large client team to be trained on custom software. Therefore, we delivered a wordpress CMS system that had custom components to suit the long term needs of the client.
Services
Strategy • Design • User Experience • Database Architecture • Custom Wordpress Content Management System
Real Estate on the Run
Objective
To research and deliver a customized user experience for a revenue based iPhone application for the real estate industry.
Business Challenge
The challenge was to create an iPhone application that collects and processes data feeds of local real estate boards and translates it to a mobile experience for individual realtors and their clientele. In addition, Arete had to provide a way of monetizing the product.
Solution
The Arete solution was the design of 176 screens of an iPhone application that addressed the collection of data, the experience for a user and the lead generation aspect for a realtor both through the app and a custom CMS.
Services
Strategy • Design • User Experience • Database Architecture • System Architecture • Monetization Plan
A Site Cut to Size
Objective
To deliver a web presence that enables the client to attain exponential overseas business growth.
Business Challenge
The challenge was to develop a website that allowed existing and new clients to understand the history, value and heritage of a 90 year old bespoke suit business. Without E-commerce, there needed to be a way for Syed Bawkher’s clients to view swatches, submit measurements and have the SB team contact them for their orders.
Solution
Arete succeeded with a custom experience that effectively mirrored a customized business.
Services
Strategy • Design • User Experience
Brandvisioneering Meets Webvisioneering
Objective
To create an online web presence for a company that defines brands for Coca Cola, The Canadian Tourism Commission, Small Business BC, Nestle, Ledcor Group, Y-Partnership, Muzi and Spirit Bear Adventures.
Business Challenge
To develop an online presence for a brand visionary. The goal was to make the connection between the offline and online methodology of The Managing Director's "ten step methodology".
Solution
The result was a website that highlights the simplicity of the Brandvisioneering process and clearly defines the fundamental DNA of the organization. As a strategic technology partner, Arete continues to further serve the needs of Brandvisioneering clientele from an interactive solutions perspective.
Services
Strategy • Design • User Experience • Development
A Bella Solution
Objective
To enhance the online web presence for a company that provides customized furniture to its clients.
Business Challenge
To revamp a web presence that overwhelmed the users with choices and information. The goal was to create a simple, yet visually appealing interface that moves the sales cycle along with a compelling Call to Action that connected users/clients with Bella Sofas, leading to a final in-store purchase decision.
Solution
Arete worked with Bella Sofas to define their brand presence and online identity. As part of the engagement, the team at Areté conducted an extensive competitive analysis resulting in the simplification of online needs. The ultimate goal was achieved by allowing existing and prospective clients to be able to view the creations of Bella Sofas in a manner that was effective and delivered a seamless user experience.
Services
Strategy • Design • User Experience • Development
All the Site’s a Stage
Objective
To define the brand and create a scalable online presence for a unique "home-staging" company.
Business Challenge
To overcome limited client assets and deliver a simple concise experience that allowed the client to scale the solution over time based on growth.
Solution
The Arete team re-defined the brand and created an experience that makes the dynamic visual content the hero, while facilitating easy updates and organic growth over the course of time. The site has already led to an increased market share for Inspired Designs. Arete is working on the next phase of delivery of a Drupal based content management solution.
Services
Strategy • Design • User Experience • Development
A Unique Homepage for Unique Homes
Objective
To define the brand and create a scalable online presence for an innovative, technologically advanced and unique home development in India.
Business Challenge
To align the Architect’s well-defined brand with the web experience, while showcasing the innovation of the project through a site that is both user-friendly and encyclopedic.
Solution
The site uses intuitive navigation and effective front-end tools to present the messaging, features and exclusivity of the project. It also allowed the team at Arete to foray into an emerging overseas market segment.
Services
Strategy • Design • User Experience • Development
A Site We Put Our Hearts Into
Objective
To create an award-winning interactive web experience that realized the potential of social networking back in 2004.
Business Challenge
To create, produce, design, develop and deliver a web based experience that derived its inspiration from digital assets provided by New Media BC.
Solution
"Whispers of Love" is an online Valentine's Day card like no other. Inspired by the Soviet Montage philosophy of Sergei Eisenstein, the site employs a unique orchestration of interactivity and narrative, which allows the user experience to range from passive enjoyment to active participation. By divining each user's emotional state, "Whispers of Love" generates an evocative on-the-fly montage which mirrors back their mood and state of mind. Driven by a deep archive of slices-of-life taken from around the world during Valentine's Day 2004, "Whispers of Love" is a story experience, which captures the endless variety of contemporary urban life.
Services
Strategy • Design • User Experience • Development
A Pronto Solution for a pda-prototype
Objective
To create an award-winning prototype for a pda-based product that uses technology to solve the problem of information retrieval delays within hotel operations.
Business Challenge
To provide a pda-based information retrieval solution for The Sheraton Wall Centre’s front office manager. The ultimate goal was to create efficiency in management of resources, food and beverage requirements and guest requests, for a richer guest experience and increased revenue.
Solution
We studied the interactions and scenarios of various departments we ensured that the prototype would be expandable, scalable and portable. By using Asp.net, OOPS and XML technologies, Pronto allowed for simultaneous mirroring of information on different platforms through web services.
Services
Research • Strategy • Design • User Experience • Development
